J Day is a nationwide celebration of the power of international exchange. International exchange participants will come together with their American hosts to “eat, play, and give” — to share cultural diversity and American customs, to give back to their communities, and to have some fun. J Day is also an opportunity to raise awareness of the J-1 Exchange Visitor Program (EVP) and spread the word about the power and breadth of cultural exchange. 
J Day was piloted in the summer of 2014 by three Alliance members — CCI Greenheart, CENET: Cultural Exchange Network, and Spirit Cultural Exchange.